Mobile browsing now at 80 percent?

This is a snapshot from one of our client’s accounts over the past 30 day period.  Their website has received 5,788 targeted visitors resulting in 54,572 page views.  Over 80% of these people are accessing their website using a mobile device and their website is taking full advantage of this traffic with website conversion optimisation. These […]

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Why Statistics Can Be Misleading

Welcome to Simpson’s Paradox. If you have never heard of it, check out this 4 minute video from TEDtalks. Statistics are persuasive; people, organisations, and governments base important decisions on organised data. Mark Lidell uses some great examples to discuss why any set of statistics might have something lurking inside it that can turn the

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Introducing Moccstars

The MediaGorilla® tribe is growing – say hello to Moccstars! We are delighted and privileged to have been chosen as digital partners for new children’s footwear brand, Moccstars.   So, who are Moccstars? Moccstars are a new UK brand offering fashionable, soft, handmade leather moccasins designed for child’s developing feet. Moccstars moccasins encourage movement, helping

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Is Your Site Mobile Friendly Yet?

In case you missed it, April 21 is the date that Google will drop websites in the search rankings if they are not deemed to be mobile friendly. MediaGorilla identified this development would be highly likely and have engaged in mobile-friendly website design that is responsive across all devices since it’s inception. Although Google announced this

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